MONTAUK BREWING FURTHER EXPANDS DISTRIBUTION ACROSS NORTHEAST AND LAUNCHES MARKET PRESENCE IN PENNSYLVANIA

MONTAUK BREWING FURTHER EXPANDS DISTRIBUTION ACROSS NORTHEAST AND LAUNCHES MARKET PRESENCE IN PENNSYLVANIA

Montauk Brewing Company is pleased to announce its distribution partnership with Origlio Beverage and Banko Beverage to bring its iconic easy-drinking craft beers to Pennsylvania, including Philadelphia, Scranton, and the Lehigh Valley.

TILRAY RENEWS DISTRIBUTION AGREEMENT WITH GREAT NORTH DISTRIBUTORS FOR CANNABIS SALES ACROSS CANADA WITH NEWLY EXPANDED BRAND PORTFOLIO

TILRAY RENEWS DISTRIBUTION AGREEMENT WITH GREAT NORTH DISTRIBUTORS FOR CANNABIS SALES ACROSS CANADA WITH NEWLY EXPANDED BRAND PORTFOLIO

Great North will continue to be the exclusive representative for Tilray’s full portfolio of recreational cannabis products across the Canadian marketplace, with the exception of Quebec. Tilray’s market-leading cannabis portfolio includes Good Supply, Riff, Solei, Canaca, The Batch, Chowie Wowie, and newly acquired Redecan, Original Stash, and Bake Sale.

Tilray Brands Reports Record Q4 Financial Results

Tilray Brands Reports Record Q4 Financial Results

NEW YORK and LEAMINGTON, Ontario, July 26, 2023 (GLOBE NEWSWIRE) -- Tilray Brands, Inc. (“Tilray”, “our”, “we” or the “Company”) (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life, today reported financial results for the fourth quarter and fiscal year ended May 31, 2023. All financial information in this press release is reported in U.S. dollars, unless otherwise indicated.

SWEETWATER BREWING PRESENTS ATLive CONCERT SERIES WITH GRUPO FIRME AND GEORGE STRAIT HEADLINING

J Balvin, Carrie Underwood, Farruko, Willie Nelson & Family, Yahritza Y Su Ensencia, and Little Big Town Will Join the Highly Anticipated Events on October 20th & 21st at Mercedes-Benz Stadium in Atlanta

Ticket Sales Begin July 21, 2023

ATLANTA (July 20, 2023)SweetWater Brewing Company (“SweetWater Brewing” or “SweetWater”), the ninth largest craft brewer in the U.S. and subsidiary of Tilray Brands, Inc. (“Tilray” or the “Company) (NASDAQ: TLRY and TSX: TLRY), announced last week its partnership with AMB Sports and Entertainment (AMBSE) to bring the biggest music artists to Mercedes-Benz Stadium with the return of the highly anticipated ATLive concert series powered by Ticketmaster and presented by SweetWater Brewing and Wells Fargo. The exciting two-day music event returns on Friday, October 20, and Saturday, October 21. This year’s lineup promises to deliver an unforgettable experience, featuring an incredible roster of superstar artists from both Latin and country music. 

Friday’s lineup will feature energetic performances, led by Latin GRAMMY Award-winners Grupo Firme, along with one of the best-selling Latin artists of all time, J Balvin, GRAMMY-nominated rapper and singer/songwriter Farruko, and Latin GRAMMY-nominated sibling trio Yahritza Y Su Ensencia.  

Saturday will offer a star-studded extravaganza with country icon George Strait, eight-time GRAMMY winner Carrie Underwood, the legendary Willie Nelson & Family, and six-time CMA Vocal Group of the Year Little Big Town

Tickets for each night go on sale Friday, July 21, at 10 a.m. ET via Ticketmaster. 

SweetWater Brewing, one of Atlanta’s original craft brewers and a presenting sponsor of the event will offer its classic easy-drinking beers as well as its newest products: the flavor-forward high ABV Gummies double IPAs and refreshing SweetWater Spirits vodka sodas, at its branded bars at Mercedes-Benz Stadium located on the 100 and 300 levels.

“This will be one of Atlanta’s biggest weekends for Latin and Country music, and SweetWater Brewing will be there to help fans enjoy the show with its refreshing beers and canned cocktails,” said Ty Gilmore, President, U.S. Beers for Tilray. “Our partnership with AMB Sports and Entertainment is yet another way that we’re connecting with the Atlanta community in new, exciting ways.” 

“We are extremely excited to once again bring an incredible lineup of artists to Mercedes-Benz Stadium for ATLive,” said Doug Roberts, vice-president of stadium events and premium sales, AMB Sports and Entertainment. “The ATLive concert series has quickly become one of the can’t-miss concert events of the year and we look forward to welcoming fans of both Latin and Country music for two great nights at Mercedes-Benz Stadium in October.” 

ATLive powered by Ticketmaster and presented by Sweetwater Brewery and Wells Fargo is a multi-genre concert series developed and promoted by AMB Sports and Entertainment. It is the premier destination concert series for the city of Atlanta and the Southeast. In its first three years, ATLive hosted six shows at Mercedes-Benz Stadium with nearly 300,000 people in attendance to enjoy incredible music from Eric Church, Luke Combs, Sheryl Crow, Billy Joel, Miranda Lambert, Metallica, Lionel Richie, Blake Shelton, Chris Stapleton, George Strait, Keith Urban and more. ATLive is produced by AMBSE in partnership with Messina Touring Group.

To learn more about the two-night event, visit mercedesbenzstadium.com/ATLive. Follow along online at #ATLive.  

Artist Assets Available for Download HERE 

AdMat Graphic Available for Download HERE 

About SweetWater Brewing

One of Atlanta’s original craft breweries, founded 26 years ago, SweetWater Brewing is now the 9th largest craft brewers in the U.S. With two flagship breweries in Atlanta, Georgia, and Fort Collins, Colorado, SweetWater’s award-winning craft beers and ready-to-drink cocktails are available coast to coast and in more states than ever before. Inspired by the outdoors, SweetWater is a passionate advocate for healthy waterways and conservation initiatives. Through its annual Save Our Water campaignSweetWater continues to raise funds to support nonprofit organizations fighting for clean water and habitat conservation, including the Waterkeeper Alliance, Bonefish & Tarpon Trust, and Trout Unlimited. 

SweetWater Brewery is a subsidiary of Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life.   

For further information about SweetWater Brewing Company, please visit www.sweetwaterbrew.com and follow @SweetWaterBrew across all social platforms. 

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of well-being, visit www.Tilray.com and follow @tilray on all social platforms.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations.  Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

For further information:

SweetWater Brewing Company Media:

Chris Hong, christopher.hong@rygr.us, (970) 924 - 0704 ext. 2103,

Tilray Brands Media: Berrin Noorata, news@tilray.com

Tilray Brands Investors: Raphael Gross, (203) 682-8253, Raphael.Gross@icrinc.com

RIFF CANNABIS BRAND LAUNCHES NEW THC BEVERAGES FOR SUMMER

New RIFF Wild Raspberry Lemonade and RIFF Blue Raspberry Ice Sparkling Drinks Infused with 10mg of THC, Crafted for #RefreshmentElevated

TORONTO, ONTARIO – July 12th, 2023 – Premium cannabis lifestyle brand RIFF, from Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis and consumer packaged goods company, today debuts its new ready-to-drink, sparkling THC beverages with two fruit-forward flavours: Blue Raspberry Ice and Wild Raspberry Lemonade.

The new RIFF canned cannabis beverages hit all the right fruity notes, delivering a delicious blend of natural flavours and sweetness levels, without any lingering cannabis taste. Combined with fast-acting nano-emulsified THC, consumers can enjoy a quick onset of effects, ensuring an elevated refreshment, along with consistent, evenly blended active ingredients and an unparalleled experience that pairs perfectly with any occasion, whether solo our social.

Blair MacNeil, President, Canada: “Tilray has produced beverages in the past, but we’re excited to offer cannabis-infused beverages for the first time ever from RIFF. As the brand continues to evolve, entering the beverage category allows RIFF to broaden its current offerings across Canada, including its new lineup of craft flower and infused pre-rolls.”

RIFF Blue Raspberry Ice is a refreshing take on the classic, electric blue, summertime favourite frozen treat, bringing subtle waves of nostalgia and refreshment with each sip, accompanied by a blast of bold berries and fruity goodness. Sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

RIFF Wild Raspberry Lemonade is a bubbly sweet-tart blend of raspberries, wild berries, and lemon – an ultimate refreshing drink. Sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

Along with the distinct tasting notes, these new cannabis-infused Blue Raspberry Ice and Wild Raspberry Lemonade sparkling beverages feature a slim, sleek, and portable design, allowing consumers to conveniently enjoy their cannabis-infused refreshment on the go, without the need for combustion.

RIFF's premium cannabis beverages are now exclusively available in select regions and retailers across Alberta and Ontario as well as through the Tilray Medical Canada platform in Canada, with national distribution expected later this year. Hit refresh with RIFF’s first sparkling beverage and stay tuned for more exciting product releases and formats from RIFF later this year by visiting www.whatisriff.ca. Please Drink Responsibly.

About RIFF

RIFF was borne out of the love for a good joint effort. Committed to providing quality cannabis products and encouraging creativity, RIFF has been widely recognized in the Canadian landscape as a brand that has always supported creative explorers and connoisseurs, serving as a leader in curating and contributing to local events and artist showcases that reflect the RIFF lifestyle. To us, creativity comes from pushing boundaries, exploring ideas, and fresh perspectives among a collection of collaborative endeavors. RIFF celebrates the joy of connection and encourages its community to create something meaningful, for infinite reinvention.

To learn more about RIFF and where to purchase the new product drops, visit whatisriff.ca and join the RIFF community to stay in the loop @whatisriff.

 About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and well-being through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray, visit Tilray Brands, Inc. and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts:

Media:
Kaitlin Macapagal
news@tilray.com

Investors
Raphael Gross
203-682-8253
Raphael.Gross@icrinc.com

SWEETWATER BREWING LAUNCHES GUMMIES BEER A NEW JUICY REVOLUTION

SWEETWATER BREWING LAUNCHES GUMMIES BEER A NEW JUICY REVOLUTION

Setting a new standard for flavor, drinkability, aroma, and ABV, SweetWater Gummies redefine the traditional Double IPA. Departing from the intimidating bitterness, SweetWater has transformed this classic craft style by infusing it with sweet, irresistible juice—delivering an unparalleled sensory experience. Crafted with Citra hops and real fruit, these full-flavored, 9.5% ABV Hazy IIPAs are as refreshing and approachable as they are potent.

BRECKENRIDGE DISTILLERY LAUNCHES NEW LIMITED RELEASE COLLECTORS ART SERIES WITH ARTIST SANDRA FETTINGIS

For its Third Annual Collectors Art Series, Breckenridge Distillery Partners with Local Colorado Artist to Create Label for its New, Limited Release, PX Naranja Cask Finish Whiskey

 

BRECKENRIDGE, Colo., June 28, 2023 – Breckenridge Distillery, one of the most awarded craft distilleries in the U.S., and winner of World’s Best Blended Whiskey, combines the art of blending whiskey and color through its third Collectors Art Series, a limited release of 96 proof PX Naranja Cask Finish Whiskey with a vibrant new label designed by local Colorado artist and muralist, Sandra Fettingis.

For this third edition, Sandra brought her iconic geometric patterns to life through her inspiration for the flavorful craft of the PX Naranja Cask Finish Whiskey, including pungent citrus fruits, while playing on the orange taste, along with the shapes inspired by stalk-like shapes. This design of the whiskey label can be found as a mural at 360 Adams Street in Silverthorne, Colorado, in Colorado’s newest arts district 12 miles from the Breckenridge Distillery.

“Proper blending is an art, not easily learned, and something I’m sincerely passionate about,” said Bryan Nolt, founder and CEO of Breckenridge Distillery. “We wanted to emphasize this connection with another type of art that people could identify with and hopefully pause for a second or two, connect the dots, and really enjoy the art in their dram.”

“Patterning and organizing are akin to meditation, which leads to a sense of harmony, stillness, reflection and inner peace—something I am always seeking in my life and art practice. That process of finding that moment where those ideas surface and harmonize is what I strive for,” said Fettingis.

The 96 proof PX Naranja Cask Finish Whiskey’s smooth aroma opens up to stone fruit and candied mandarin orange peel. The palate resonates with raisin and fig, with a background of orange marmalade finishing with a light cinnamon spice balanced by matured oak.

Breckenridge Distillery’s Collectors Art Series limited release whiskies have garnered multiple awards over the years, including: Best Blended LTD Release at the 2023 World Whiskies Awards, Campaign Innovator of the Year at the 2020 Icons of Whisky America Awards, and a Gold at the 2020 and Double Gold at the 2023 San Francisco World Spirits Competitions.

Breckenridge Collectors Art Series 3 will be available exclusively at Breckenridge Distillery and the Main Street Tasting Room in Breckenridge, Colorado, for $125 starting June 30.

TILRAY BRANDS EXPANDS BEER PORTFOLIO AND LAUNCHES GOOD SUPPLY LIGHT BEER

Tilray Introduces New Easy-Drinking Light Beer Brand, Good Supply, in the U.S. 

Atlanta, GA, — June 14, 2023 — Tilray Brands Inc., (NASDAQ: TLRY and TSX: TLRY) the global cannabis and consumer packaged goods company, today announced the launch of Good Supply Beer, a new light beer brand and premium lager brewed for easy-drinking at a refreshing price. Good Supply beer is now available year-round in 16-ounce cans across Georgia, Connecticut, and New York with added distribution rolling out this summer.

Ty Gilmore, President, U.S. Beer, Tilray Brands, said, “Good Supply is the perfect new light beer that’s affordable and tastes great. With the wealth of brewing expertise that lives within Tilray’s beer division, like SweetWater Brewing, Montauk Brewing, and Alpine Beer, Good Supply is uniquely positioned to offer a competitively priced and delicious light beer crafted with premium ingredients and brewing techniques.”

Crafted with high-grade pilsner malt and subtly hopped for an incredibly smooth and refreshing drinking experience, Good Supply’s Easy Lager (4.2% Alcohol by Volume) was made for beer drinkers who want good beer at a great price. It’s everything a light beer should be clean, crisp light, easy to drink, and thirst-quenching.

Good Supply is the new go-to beer for any occasion, whether it’s a family barbecue, the tailgate, pre-game with friends or a cold beer to end the day. With its subtle, no-frills branding, Good Supply’s clean taste and premium ingredients are an ode to simplicity, yet not compromising on the things that matter, like selecting the finest Pilsner malts and investing time and thought into perfecting the recipe.

Look for Good Supply Easy Lager at your preferred independent beer retailers in Georgia, Connecticut and New York. Rhode Island and Massachusetts residents, stay tuned, as Good Supply Beer will soon be available in your area.

For more information about Good Supply Beer and to stay up-to-date with our latest offerings, visit https://goodsupplybeer.com/.

About Good Supply Beer

Good Supply aspires for goodness, which doesn’t come with the pressure—or price tag—of greatness. We celebrate good pizza, good jobs, and good beer. Good Supply launched in 2023 to offer high-grade versions of popular, approachable beer styles that punch above their weight, starting with its Easy Lager. Good Supply beers were crafted to be shared with good buds during good times. Brewed in Atlanta, Good Supply believes that at the end of the day, a good beer (drank responsibly) is all we need.

Good Supply Beer is a collaboration with the best-selling Canadian cannabis brand Good Supply. For more information on Good Supply Beer, visit www.goodsupplybeer.com and follow @goodsupplybeer. Good Supply Beer does not contain cannabis.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of well-being, visit www.Tilray.com and follow @tilray on all social platforms.

MONTAUK BREWING COMPANY ANNOUNCES SUMMER PARTNERSHIP WITH BELMONT PARK AND SARATOGA RACE COURSE IN NEW YORK

MONTAUK BREWING COMPANY ANNOUNCES SUMMER PARTNERSHIP WITH BELMONT PARK AND SARATOGA RACE COURSE IN NEW YORK

Following the success of Montauk’s Brew Barn at Citi Field, Montauk intends on building the Brew Barn name for new experiential opportunities for fans. Montauk’s brews will be available at the Montauk Brew Barn, on the third floor of Belmont Park during the Belmont Stakes Racing Festival, June 8-10, and at Belmont Park through the conclusion of the spring and summer meet on July 9, 2023. At the Saratoga Race Course and in partnership with local distributor, Saratoga Eagle, Montauk will be featured in the backyard and within the Taste NY Pavilion, reserved exclusively for New York producers, among various on-track locations. The summer racing season in Saratoga Springs, NY, goes underway on July 13 and runs through Labor Day.

SWEETWATER BREWING LAUNCHES NEW REFRESHING LINE OF READY-TO-DRINK MIXED COCKTAILS IN A CAN

SWEETWATER BREWING LAUNCHES NEW REFRESHING LINE OF READY-TO-DRINK MIXED COCKTAILS IN A CAN

SweetWater Brewing Company, the ninth largest craft brewer in the U.S. and a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY), today announces the launch of SweetWater Spirits, a new collection of bright and refreshing ready-to-drink mixed cocktails in a can featuring two spirits-based cocktails Vodka Soda Citrus and Vodka Soda Punch available in 12-ounce cans at 105 calories each. SweetWater Spirits are tasty libations, featuring premium vodka and real citrus fruit juices.

SWEETWATER BREWING RELEASES RED WHITE AND BLUE AMERICAN LAGER

SWEETWATER BREWING RELEASES RED WHITE AND BLUE AMERICAN LAGER

SweetWater Brewing Company today announces the summer release of American Lager, a special edition of SweetWater’s flagship easy-drinking lager, featuring American red, white, and blue branding. The new SweetWater American Lager is now available in over 10 states across the U.S. with further national distribution coming soon. 

Just in Time for Summer, SweetWater Brewing Introduces Colorado Orange Citrus Ale, a Refreshing New Beer Crafted Exclusively for the High Country

Just in Time for Summer, SweetWater Brewing Introduces Colorado Orange Citrus Ale, a Refreshing New Beer Crafted Exclusively for the High Country

SweetWater ORANGE is brewed with Centennial hops and high-quality local wheat and craft malt from the Root Shoot Malting family farm in Loveland, Colorado. It is also infused with natural orange flavor for an especially easy-drinking experience. At 4.6 percent alcohol by volume, ORANGE is the perfect companion while floating local rivers, camping in the mountains, or enjoying an outdoor concert.

SOLEI BRAND DEBUTS PREMIUM CBD, CBN AND THC INFUSED TEA COLLECTION

SOLEI BRAND DEBUTS PREMIUM CBD, CBN AND THC INFUSED TEA COLLECTION

Solei’s new tea collection is a wellness-based product line of caffeine-free teas produced with natural ingredients including cane sugar, premium whole-leaf herbal tea, and tasteful aromatic blends of Peach Ginger, Lavender Chamomile, and Mint, featuring an infusion of unique CBD, CBN, and THC formulations to optimize personal self-care routines. Each premium tea blend is micro-dosed for ease of consumption and is ready to steep however desired – hot or cold, sweetened, or unsweetened, and even as a base to tea inspired mocktails.

SWEETWATER BREWING COMPANY ANNOUNCES PARTNERSHIP WITH MERCEDES-BENZ STADIUM AND OPENS TWO BRANDED BARS AT ATLANTA’S PREMIER SPORTS AND ENTERTAINMENT VENUE

SWEETWATER BREWING COMPANY ANNOUNCES PARTNERSHIP WITH MERCEDES-BENZ STADIUM AND OPENS TWO BRANDED BARS AT ATLANTA’S PREMIER SPORTS AND ENTERTAINMENT VENUE

With this new partnership, sports fans and concert goers can now enjoy SweetWater beers throughout the stadium and at the new flagship SweetWater bars located on levels 100 and 300.  

Breckenridge Distillery Wins Highest Honor at World Spirits Competition and Double Gold Awards for Bourbon Whiskey, 105 High Proof, Two Clans and XO Cognac Finish

BRECKENRIDGE, Colo., April 27, 2023 (GLOBE NEWSWIRE) -- Breckenridge Distillery, the world’s highest distillery and one of the most awarded craft distilleries in the U.S., celebrates four Double Gold wins for Breckenridge Bourbon Whiskey, Breckenridge 105 High Proof, Breckenridge Two Clans and Breckenridge XO Cognac Finish at the San Francisco World Spirits Competition—the largest and most-prestigious spirits competition in the world.

With over 1,700 whiskey submissions from across the globe, judges awarded four different Breckenridge whiskies double golds, the highest honor at the competition. Double Golds are awarded to the entries that receive a gold medal rating by all 65 members of the judging panel; these are among the finest products in the world.

“It's an absolute honor to have four of our spirits recognized and awarded Double Gold at the prestigious World Spirits Competition.” says Bryan Nolt, founder and CEO of Breckenridge Distillery. “It’s an affirmation that our passion and dedication to creating exceptional bourbon is being noticed and appreciated by connoisseurs and experts in the industry. Our customers keep us motivated to continue to push the boundaries of blending bourbon and to deliver the best possible products."

The Breckenridge Distillery is more than award-winning spirits, offering an immersive guest experience. Named as one of the country’s Top Visitor Attractions by Whisky Magazine, guests can dine at their award-winning restaurant, enjoy show-stopping cocktails, learn about their highly awarded spirits with an in-depth tasting, and get an inside look at their active production facility. New to the distillery, guests have the opportunity to blend their own whiskey as they learn the inner workings of whiskey production.

Breckenridge Bourbon Whiskey and Breckenridge 105 High Proof are available for purchase nationwide on Caskers.com.

About Breckenridge Distillery

Founded in Colorado in 2008, Breckenridge Distillery is the “World’s Highest Distillery,” and is best known for its award-winning blended bourbon whiskey, a high-rye mash American-style whiskey.

One of the most highly awarded distilleries in the U.S., the Breckenridge Distillery is proudly a 3x Icons of Whisky and 9x winner of Best American Blended winner at the World Whiskies Awards by Whisky Magazine (2016, 2017, 2018, 2019, 2021, 2022 and 3x in 2023) and a 4x winner of Colorado Distillery of the Year by the New York International Spirits Competition. Most recently, their Breckenridge 105 High Proof was named 2023 World’s Best Blended at the World Whiskies Awards by Whisky Magazine.

To learn more about Breckenridge Distillery, visit www.breckenridgedistillery.com.

Keep up with Breckenridge Distillery on Instagram by following @breckdistillery and become a fan at facebook.com/BreckDistillery.

About Tilray Brands
Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time. Tilray Brands delivers on this mission by inspiring and empowering the worldwide community to live their very best life and by providing access to products that meet the needs of their mind, body, and soul while invoking wellbeing. Patients and consumers trust Tilray Brands to deliver a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information about Tilray Brands, visit www.tilray.com and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.
  
Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.   

Media Contact:
Kelsey Bardach
kelsey.bardach@rygr.us
970-924-0704 ext. 2105

Montauk Brewing Company Unveils Two New Branded Spaces at New York Mets’ Citi Field

Montauk Brings Local Flavor to The K Korner at Citi Field with Fan-Favorite Montauk Brewing Signature Craft Beers

NEW YORK, April 25, 2023 -- Montauk Brewing Company (“Montauk Brewing”), the #1 and fastest selling craft brewer in Metro New York according to Nielson data¹ known for its exceptional craft beers, announced today an expanded presence at New York Mets’ Citi Field. The expansion features new Montauk Brewing-branded spaces located at the K Korner and on the Field Level down the third base line, where they will be serving up signature brews including; the popular Wave Chaser IPA on draft and in 19.2oz cans, the new Surf Beer Golden Ale on draft, Montauk Summer Ale in 19.2oz and 12oz cans, and Montauk Brewing’s delicious Juicy IPA in 16oz cans.

Ty Gilmore, President, U.S. Beer, Tilray Brands, said, "Opening two branded Montauk Brewing bars at Citi Field is a dream come true for our team and the atmosphere is a perfect match. We are thrilled to expand our long-standing relationship with this iconic New York venue and add more of our craft beers across 25 bars and restaurants in the stadium. We're looking forward to offering fans an enhanced game day experience this year."

Already a fan- favorite among Mets enthusiasts, Montauk Brewing’s exceptional quality and unique lifestyle branding are sure to impress. Fans will have the opportunity to immerse themselves in the Montauk Brewing experience at the new Montauk Brew Barn inside Citi Field’s K Korner. Attached to the stadium, the Brew Barn outpost draws inspiration from the iconic Montauk tap room and carves out a nook of the restaurant for fans to enjoy craft favorites before, during, and after each game. And for those seeking a quick and convenient refreshment, Montauk Brewing also offers a portable concession stand located on the Field Level down the third base line right by the action.

Montauk Brewing’s beloved brews are now available across 3,500 retail locations and several of NYC’s major venues including Citi Field, Madison Square Garden, Moynihan Train Hall, and UBS Arena. Montauk Brewing’s distributors in the U.S. include Shore Point Distributing Company, Inc., Kramer Beverage Company, Oak Beverages Inc., Lake Beverage Corporation, Saratoga Eagle, Eagle Beverage Company, Try-It Distributing, A.L. George, Mc Craith Beverages, Dutchess Beer Distributors, Northeast Beverage, Boening Brothers, SKI Distributing, Kohler Distributing, F&F Distributors, Inc., and C&C Distributors RI.

About Montauk Brewing Company

Montauk Brewing Company (“Montauk Brewing”), founded in 2012 by longtime friends, embraces the motto “Come as You Are,” honoring adventure and passion for the simple pleasures in life. Today, the beloved brand is the #1 fastest selling Craft Brewery in Metro New York according to Nielson data and is a subsidiary of Tilray Brands (Nasdaq: TLRY; TSX: TLRY).

Montauk Brewing invites you to visit their red Brew Barn in downtown Montauk, open year-round for fresh beer needs, located just steps from the surf – right where it belongs.

For further information about Montauk Brewing Company, please visit www.montaukbrewingco.com and follow @montaukbrewco.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of well-being, visit www.Tilray.com and follow @tilray on all social platforms.

Forward-Looking Statements
Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts
For media inquiries, please contact:
Berrin Noorata
news@tilray.com

For investor inquiries, please contact:
Raphael Gross 203-682-8253
Raphael.Gross@icrinc.com

TILRAY BRANDS RANKS ON THE BREWERS ASSOCIATION LIST OF TOP PRODUCING CRAFT BREWERS IN THE UNITED STATES

NEW YORK, April 18, 2023 – Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company, today announced that its U.S. Beer division consisting of SweetWater Brewing Company, Alpine Beer, Green Flash Brewing, and Montauk Brewing Company, is now number nine on the Brewers Association 2022 annual report of top 50 craft brewing companies in the U.S., based on beer sales volume. The Brewers Association, the trade association representing American craft brewers, released its annual production figures for the U.S. craft brewing industry naming the largest fifty out of 9,553 total operating craft breweries in the U.S.

Ty Gilmore, President, U.S. Beer at Tilray Brands, said, "We are extremely proud to rank #9 on the Brewers Association list of top 50 craft brewing companies in the U.S. Tilray Brands’ U.S. Beer division has enormous potential to grow even further as we continue to expand our distribution network into new markets across the U.S. and grow our leading portfolio of diverse craft brands that resonate with adult consumers.”

Tilray Brands’ U.S. Beer division:

SweetWater Brewing

One of Atlanta’s original craft breweries, founded 26 years ago, SweetWater Brewing is now one of the largest craft brewers across the U.S. With two flagship breweries in Atlanta, Georgia, and Fort Collins, Colorado, SweetWater’s award-winning craft beers and ready-to-drink cocktails are available coast to coast and in more states than ever before. Inspired by the outdoors, SweetWater is a passionate advocate for healthy waterways and conservation initiatives. Through its annual Save Our Water campaign, SweetWater continues to raise funds to support nonprofit organizations fighting for clean water and habitat conservation, including the Waterkeeper Alliance, Bonefish & Tarpon Trust, and Trout Unlimited.

For more information on SweetWater Brewing Company, please visit www.sweetwaterbrew.com and follow @SweetWaterBrew on all social platforms.

Montauk Brewing Company

Montauk Brewing Company, founded in 2012 by longtime friends, embraces the motto “Come as You Are,” honoring adventure and passion for the simple pleasures in life. Today, the beloved craft beer brand is the #1 fastest-selling brewery in Metro New York according to Nielsen scan data[1], and the leading craft brand in the Northeast with distribution across New York, New Jersey, Connecticut, and Rhode Island.

Montauk Brewing’s craft brews are now available across 3,500 retail locations in New York, New Jersey, Connecticut, and Rhode Island, as well as major venues including Citi Field, Madison Square Garden, Moynihan Train Hall, and UBS Arena. Montauk Brewing distributors in the U.S. include Shore Point Distributing Company, Inc., Kramer Beverage Company, Oak Beverages Inc., Lake Beverage Corporation, Saratoga Eagle, Eagle Beverage Company, Try-It Distributing, A.L. George, Mc Craith Beverages, Boening Brothers, SKI Distributing, Kohler Distributing, Dutchess Beer Distributors, Northeast Beverage, F&F Distributors, Inc., and C&C Distributors RI.

To learn more about Montauk Brewing Company, visit montaukbrewingco.com and follow @montaukbrewco on all social platforms.

Alpine Beer

Founded as a small-town brewery in Southern California with a passion for great beer and a thirst for adventure, Alpine Beer has been crafting high-quality ales since 1999. Known as the “Home of Pure Hoppiness,” people have traveled from near and far to get ahold of our special beers. Today, Alpine Beer remains committed to brewing hop-forward beers and bringing them to beer lovers from coast-to-coast.

Visit alpinebeerco.com and follow @AlpineBeerCo on all social platforms.

Green Flash Brewing Company

Part legend, part luck, the elusive green flash is a San Diego sensation. But to us, it’s more than a burst of brilliant green light as the sun sets into the sea — it’s a magical moment that signals the end of an extraordinary day and the start of an epic night. Green Flash pioneered a new style of beer with its iconic WEST COAST IPA® craft beer. Today, its talented brewing team is keeping Green Flash at the forefront of craft beer by innovating specialty ales that are uniquely Green Flash and introducing them to new beer enthusiasts around the country.

To learn more about Green Flash Brewing Company, visit www.greenflashbrew.com and follow @greenflashbeer on all social platforms.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted, and market-leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of well-being, visit www.Tilray.com and follow @tilray on all social platforms.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations.  Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts

For media inquiries, please contact:

Berrin Noorata

news@tilray.com

For investor inquiries, please contact:

Raphael Gross 203-682-8253

Raphael.Gross@icrinc.com

[1] Nielsen New York L52W 2022