Good Supply, Tilray’s Best-Selling Cannabis Brand, Launches New Sustainability Campaign, ‘Green You Can Feel Good About’, and Debuts New Hemp Packaging

TORONTO, ONTARIO – October 17, 2023 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company, today announced a new sustainability campaign and hemp packaging transition across its best-selling Canadian cannabis brand Good Supply®[1]. Taking the lead as the first brand in Tilray’s cannabis portfolio to fully transition to environmentally friendly materials, the team has overhauled the brand’s packaging and componentry of all whole flower bags, pre-rolls, and vape tubes, along with vape mouthpieces, to minimize the amount of single-use plastics used.

The Canadian cannabis industry has faced ongoing challenges in embracing eco-friendly choices when it comes to product packaging. Recognizing the transformative shift toward more sustainable packaging practices, this changeover is not only good for the planet, but for the business; Tilray’s research suggests that consumers are 50% more likely to purchase a cannabis product that came in sustainable packaging versus one that doesn’t[2]. Listening to consumers’ feedback and concerns, the mission around sustainability meets the needs of more eco-conscious, and frequent cannabis consumers, sharing active awareness of increased waste production in the industry.

Good Supply® is rolling out new sustainable hemp packaging for pre-rolls, vapes, and flower:

• Pre-rolls and 1g Pax Pods Cartridges: For their pre-rolls and 1g Pax Pods offerings, Good Supply® has produced new eco-friendly hemp tubes for easy transport and consumer convenience.

• 510 Vape Cartridges: Good Supply® is bringing consumers sleek new hemp composite mouthpieces for its best-selling collection of 510 vape cartridges.

• Whole Flower: Moving away from traditional plastic bags for whole flower, Good Supply® moves into bags made from recycled content, diverting over 38,000kg of plastic waste yearly.

Good Supply® new hemp tubes and vape mouthpieces are green in more ways than one – they’re biodegradable, so at the end of their lifecycle, they can be composted in organic processing or landfill facilities.

With this new sustainable hemp packaging program, Tilray is able to divert +131,000kg of plastic from landfills each year[3]. In partnership with PrintReleaf™,Tilray has also reforested 2000+ trees (as of August 2023 and counting) from label usage, to offset +150,000lbs worth of paper consumption.

Good Supply® embraces the mindset of ‘Green You Can Feel Good About’, re-enforcing the notion that consumers can feel good about every aspect of their cannabis purchase, from the product to the packaging that comes with it. Join their sustainability journey as they produce quality cannabis products made with environmentally conscious materials that consumers and the planet deserve.

Later this year, Tilray will continue to roll out new sustainable hemp packaging for its brands across Canada including RIFF® and Broken Coast®, emphasizing its sustainability efforts towards shaping a greener future for the cannabis industry.

About Good Supply

Good Supply is one of Canada's leading cannabis brands and has been recognized as #1 in flower, and best-selling pre-rolls, vapes, and concentrates, and has become a favourite among consumers and budtenders. At Good Supply, good is the new great. Rooted in classic strains that punch above their weight, Good Supply delivers consistent, hard-hitting quality at affordable prices. Explore classic strains, innovative formats, and new flavours – we’re always up for a good time.

To learn more about Good Supply, visit www.goodsupplycannabis.com and follow @goodsupplycannabis.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis-lifestyle and consumer packaged goods company with four distinct and complementary business segments including medical and adult-use cannabis, medical distribution, wellness foods, and beverage-alcohol. Tilray Brands is on a mission to change people’s lives for the better – one person at a time - by inspiring and empowering the worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Patients and consumers trust Tilray Brands to be the most responsible, trusted and market leading cannabis and consumer products company in the world with a portfolio of innovative, high-quality, and beloved brands that address the needs of the consumers, customers, and patients we serve. A pioneer in cannabis research, cultivation, and distribution, today Tilray Brands’ unprecedented and diversified production platform supports a portfolio of best-in-class brands in over 20 countries including comprehensive adult-use and medical cannabis offerings, hemp-based foods, and craft beverages across North America, Europe, Australia, and Latin America.

For more information on Tilray Brands, visit Tilray Brands, Inc. and follow @Tilray on Instagram, Twitter, Facebook, and LinkedIn.

__________

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide and achieve listed sustainability forecasts. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts:

Media:

Kaitlin Macapagal

news@tilray.com

Investors

Raphael Gross

203-682-8253

Raphael.Gross@icrinc.com

[1] Produced in accordance with Health Canada Processing and Cultivation licence by Aphria Inc., a subsidiary of Tilray Brands, Inc.

[2] Source: Based on primary research conducted with Suzy Insights providing custom quantitative consumer research, surveying 200 cannabis past-6 month consumers and non-rejectors of vapes, national Canadian representation (excl. Quebec); October 2022.

[3] Disclaimer: This numeric value towards plastic diversion is based on annual Good Supply sales volumes as of June 2023.

GOOD SUPPLY’S FAN FAVOURITE CANNABIS STRAINS JUST GOT ‘JUICED’

The New Fruit-Forward Infused Pre-Roll Series from Best-Selling Cannabis Brand Good Supply Now Available Across Canada 

TORONTO, ONTARIO – August 17, 2023 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company today announced the launch of the new JUICED™ infused pre-rolls by its #1 best-selling Canadian cannabis brand, Good Supply[1], bringing the brand’s pre-roll collection to new heights.

Introducing Good Supply Juiced a new series of bold and fruity infused pre-rolls and blunts, formulated for on-the-go experiences to add to consumers’ days. Its jam-packed flavours and smooth smoking experience are produced from a combination of strain-specific flower and the fruit-flavoured extract of Good Supply’s best-selling vapes. The Good Supply JUICED sub-brand will feature several flavours and formats, including JUICED™ single flavour multi-packs, JUICED™ infused blunts, and the JUICED™ Discovery Pack, a rotating multi-pack offering through which a new series of flavours will be introduced every 6 months.

Good Supply’s tasty lineup of new JUICED offerings:

JUICED™ Single Flavour Multi-Packs

Good Supply JUICED™ multi-pack infused pre-rolls include:

• Pineapple Paradise Juiced: Pineapple Paradise delivers the entourage of Pineapple Express flower and a tropical punch of the fruit-flavoured extract found in Good Supply’s signature Pineapple Express Vapes. Available in 5x0.5g in Ontario, Alberta, Manitoba and Nova Scotia with further national launches expected later this year.

• Wild Berry Juiced: Made from Sweet Berry Kush flower and the extract from Good Supply’s latest Rocket Bomb vapes, these Wild Berry JUICED pre-roll multi-packs are turbocharged with hints of cherry and berry. Available in 5x0.5g in Ontario, Alberta and Manitoba with further national launches expected later this year.

• Maui Mango Juiced: Serving as the first Good Supply infused pre-roll 5-pack joining its portfolio, Maui Mango is produced from sativa flower infused with the tropical sweet and tart aromas of the extract from the Good Supply Mango Passionfruit vape extract, available in 5x0.5g in Ontario, coming to British Columbia and Alberta this August with further national launches expected later this year.

Good Supply JUICED™ Discovery Packs

The Good Supply JUICED™ Discovery Pack is available in a 3x0.5g size to allow consumers to explore a range of new flavours, with new flavours rotating in every six months. This first drop is available in Alberta and Ontario, coming soon to British Columbia and Saskatchewan in August, and features:

• Groovy Grape Juiced: The Groovy Grape infused pre-rolls feature the Purple Monkey vape extract from the best-selling vape, paired with the classic indica flower, Grand Daddy Purps.

•  Maui Mango Juiced: A single serving of 1x0.5g as a sneak peek to enjoying the five-pack of a trip to a tropical paradise, pairing sativa flower with the sweet tart flavours of the new Mango Passionfruit vape.          

• Orange Oasis Juiced: A hybrid blend infused with Orange Swirl vape extract made for the perfect citrus getaway.

More Juiced Discovery Pack flavours coming soon with each fresh rotation.

JUICED™ Infused Blunts

Juiced Infused 1g Blunts are packed with the same bold fruit flavour and strain-specific flower that’s available in the Juiced cones; the natural blunt wrap helps to elevate the experience with a smooth, slower burn slow meant to be savoured. Coming soon to Ontario and Alberta this month, with further national launches, these blunts will be available in 1x1g for purchase at select retailers.

Good Supply’s first launch of its JUICED™ infused blunts includes:

• Groovy Grape Blunts: Featuring the bold grape flavours of our Purple Monkey vapes and made with Grand Daddy Purps flower, Groovy Grape is a smooth-smoking indica made for an elevated Good Supply consumer experience that its fans and consumers know and love.

•  Bunches of Bananas Blunts: Bunches of Bananas blunts feature creamy banana flavours from the extract used in our Banana Kush vapes and made with Monkey Butter flower.

Consumers can expect more JUICED flavours and formats to launch later this year, offering consumers more options to enjoy during various solo or social experiences. Good Supply JUICED™ infused pre-rolls are now available in select regions and retailers across Canada. To keep up with Good Supply and its latest innovations, follow @goodsupplycannabis.

About Good Supply

Good Supply is one of Canada's leading cannabis brands in flower, pre-rolls, vapes, and concentrates, and has become a favourite among consumers and budtenders. At Good Supply good is the new great. Rooted in classic strains that punch above their weight, Good Supply has been one of the top-selling brands in the concentrates and pre-roll category within Canada and is known for its innovative take on its products across its expansive portfolio.

To learn more about Good Supply, visit www.goodsupplycannabis.com and follow @goodsupplycannabis.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray, visit Tilray Brands, Inc. and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.

__________

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian and U.S. securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities laws.

Contacts:

Media:

Kaitlin Macapagal

news@tilray.com

Investors

Raphael Gross

203-682-8253

Raphael.Gross@icrinc.com

[1] Produced in accordance with Health Canada Processing and Cultivation licence by Aphria Inc., a subsidiary of Tilray Brands, Inc.

RIFF CANNABIS BRAND LAUNCHES NEW THC BEVERAGES FOR SUMMER

New RIFF Wild Raspberry Lemonade and RIFF Blue Raspberry Ice Sparkling Drinks Infused with 10mg of THC, Crafted for #RefreshmentElevated

TORONTO, ONTARIO – July 12th, 2023 – Premium cannabis lifestyle brand RIFF, from Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis and consumer packaged goods company, today debuts its new ready-to-drink, sparkling THC beverages with two fruit-forward flavours: Blue Raspberry Ice and Wild Raspberry Lemonade.

The new RIFF canned cannabis beverages hit all the right fruity notes, delivering a delicious blend of natural flavours and sweetness levels, without any lingering cannabis taste. Combined with fast-acting nano-emulsified THC, consumers can enjoy a quick onset of effects, ensuring an elevated refreshment, along with consistent, evenly blended active ingredients and an unparalleled experience that pairs perfectly with any occasion, whether solo our social.

Blair MacNeil, President, Canada: “Tilray has produced beverages in the past, but we’re excited to offer cannabis-infused beverages for the first time ever from RIFF. As the brand continues to evolve, entering the beverage category allows RIFF to broaden its current offerings across Canada, including its new lineup of craft flower and infused pre-rolls.”

RIFF Blue Raspberry Ice is a refreshing take on the classic, electric blue, summertime favourite frozen treat, bringing subtle waves of nostalgia and refreshment with each sip, accompanied by a blast of bold berries and fruity goodness. Sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

RIFF Wild Raspberry Lemonade is a bubbly sweet-tart blend of raspberries, wild berries, and lemon – an ultimate refreshing drink. Sold individually with 10mg of THC per 355mL can in Alberta and Ontario.

Along with the distinct tasting notes, these new cannabis-infused Blue Raspberry Ice and Wild Raspberry Lemonade sparkling beverages feature a slim, sleek, and portable design, allowing consumers to conveniently enjoy their cannabis-infused refreshment on the go, without the need for combustion.

RIFF's premium cannabis beverages are now exclusively available in select regions and retailers across Alberta and Ontario as well as through the Tilray Medical Canada platform in Canada, with national distribution expected later this year. Hit refresh with RIFF’s first sparkling beverage and stay tuned for more exciting product releases and formats from RIFF later this year by visiting www.whatisriff.ca. Please Drink Responsibly.

About RIFF

RIFF was borne out of the love for a good joint effort. Committed to providing quality cannabis products and encouraging creativity, RIFF has been widely recognized in the Canadian landscape as a brand that has always supported creative explorers and connoisseurs, serving as a leader in curating and contributing to local events and artist showcases that reflect the RIFF lifestyle. To us, creativity comes from pushing boundaries, exploring ideas, and fresh perspectives among a collection of collaborative endeavors. RIFF celebrates the joy of connection and encourages its community to create something meaningful, for infinite reinvention.

To learn more about RIFF and where to purchase the new product drops, visit whatisriff.ca and join the RIFF community to stay in the loop @whatisriff.

 About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and well-being through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray, visit Tilray Brands, Inc. and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts:

Media:
Kaitlin Macapagal
news@tilray.com

Investors
Raphael Gross
203-682-8253
Raphael.Gross@icrinc.com

GOOD SUPPLY CANNABIS BRAND LAUNCHES NEW PRODUCT LINEUP

New Party Pack Pre-Rolls, Flower and Hash Now Available Across Canada

TORONTO, ONTARIO – February 13, 2023 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company today announced the expansion of their best-selling Good Supply cannabis brand portfolio and the launch of their latest flower campaign. The brand’s latest product releases include larger packs of pre-rolls, new pre-roll strains, and new hash and milled flower products, available in select provinces across Canada.

Good Supply’s latest product lineup includes:

Orange Frosting Flower: Full of orange and floral aromas thanks to its rich and unique terpene profile, this new Sativa-leaning Hybrid delivers on uplifting enjoyment. Available in Ontario only in 14g.

Daily Grind Milled Flower: The Daily Grind was designed to be as easy as it gets, because let’s face it, life is hard. Whole flower buds are milled to be a consistent and versatile size. Available in Alberta in 30g, and Ontario, Manitoba and Saskatchewan in 14g.

Party Pack Pre-Rolls: Created for the convenience of the daily cannabis user, Good Supply’s new 10 and 14 pack pre-rolls are available in Sweet Berry Kush (Indica) and Orange Frosting (Hybrid) strains. Available in Ontario, Alberta, Manitoba, and Saskatchewan.

Watermelon Pre-rolls: A new pre-roll strain that’s full of flavour. Relax with this  well-rounded Indica, featuring a  medley of dominant caryophyllene, humulene and myrcene terpenes. Available for a limited time only in British Columbia, Manitoba and Saskatchewan as a 3x0.5g pre-roll offering.

Temple Ball Hash: Old world meets new with this Nepalese-style Temple Ball Hash. A hand-rolled 2g ball with a shiny, dark brown exterior, and potent THC. Break it open and it oozes aromatics that complement its colour and texture. You might even say we’re bringing Temple Ball Hash back to the future. Available in Ontario, Alberta, Manitoba and Saskatchewan.

At Good Supply, however you roll, there’s a strain for you. Along with the latest product offerings, Good Supply emphasizes its continued commitment to educating consumers. To learn more about the brand’s products, check out the Good Supply Bud Squad campaign at select key retailers across Canada. Made to bring strain identities to life, the Bud Squad campaign serves as a conversation starter among budtenders and consumers about signature and recognizable Good Supply core offerings.

Good Supply’s latest product offerings are now available at select retailers in provinces across Canada. To learn more about the brand and its new products, follow @goodsupplycannabis.  

About Good Supply

Good Supply is one of Canada's leading cannabis brands in flower, pre-rolls, vapes, concentrates, and has become a favourite among consumers and budtenders. At Good Supply good is the new great. Rooted in classic strains that punch above their weight, Good Supply has been one of the top-selling brands in the concentrates and pre-roll category within Canada and is known for its innovative take on its products across its expansive portfolio.

To learn more about Good Supply, visit www.goodsupplycannabis.com and follow @goodsupplycannabis.

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray, visit Tilray Brands, Inc. and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.

__________

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities laws.

Contacts:

Media:

Kaitlin Macapagal

news@tilray.com

Investors:

Raphael Gross

203-682-8253

Raphael.Gross@icrinc.com

‘Potently Canadian' Cannabis Brand, CANACA, Launches New Products and #FeelTheBoost Campaign

Now Introducing Shredded Weedies™

TORONTO, ONTARIO – November 10, 2022 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company, today announced the expansion of their CANACA cannabis brand portfolio. The brand’s latest product release includes the launch of three new high-potency full-spectrum butane hash oil (“BHO”) infused products, along with expanded distribution of its current collection across Canada, for discerning cannabis enthusiasts, demanding boosted experiences.

Canadians know what it’s like to need a boost. The #FeelTheBoost campaign is proudly Canadian and all about expanding horizons. CANACA’s three new fall BHO-infused product launches include: 

Shredded Weedies™

Home of CANACA's new infused milled flower line features premium milled whole flower and BHO infused crumble. Combined to deliver a consistent and convenient smoke in a 3g format, Sky OG is the single strain BHO source in this amped-up product that is guaranteed to be there when you want to get going and stay elevated.

Crumble Cones™

Infused with Golden Pine BHO for an amped-up THC experience, these handy pre-rolls come in a 3-pack at 0.5 g each. Reliable, consistent, and convenient, these terpene and cannabinoid-rich pre-rolls assure the adventure you are seeking. Push the boundaries, then pop the rest in your pocket to stay that way throughout your day. 

Indica 30 

A redeveloped 3-pack of 0.5g infused pre-rolls that are perfect for on-the-go adventures. A proprietary blend of trichome-dense, hand-harvested indica whole flower is boosted with an amped-up infusion of high-potency Sky OG BHO crumble. The result is a potent sky-high THC percentage delivered with an intense herbal profile.

As proudly Canadian as these new and exciting products are, they also happen to be potently Canadian and made for any occasion. CANACA’s new collection of BHO-infused products are available in select regions and retailers across Canada.  

About CANACA

CANACA is a proudly Canadian brand that indulges your unapologetic love for Canada and cannabis. We’re all about elevated adventures and expanding your horizons. The ones where you’re enjoying the journey, not just the destination. We’re passionate about crafting cannabis that’s consistent, reliable, and full of character — just like the people we serve.

Our products are curated and designed to serve the unique and ever-evolving cannabis needs and wants of Canadians. We’re proud of our work and the people and places that produce our products. That’s why CANACA is grown, produced, and packaged in small-town Canada and always will be. We’re potently Canadian, and dang proud of it.

For more information on CANACA, follow @CANACAyourbud on Instagram. #FeeltheBoost

About Tilray Brands    

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time – by inspiring and empowering a worldwide community to live their very best life, enhanced by moments of connection and wellbeing. Tilray’s mission is to be the most responsible, trusted and market leading cannabis consumer products company in the world with a portfolio of innovative, high-quality and beloved brands that address the needs of the consumers, customers and patients we serve. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of wellbeing, visit www.Tilray.com and follow @tilray on all social platforms.

__________   

Forward-Looking Statements   

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws. 

Contacts:   

Tilray Brands:   
Kaitlin Macapagal  
news@tilray.com   

Investors   
Raphael Gross   
203-682-8253   
Raphael.Gross@icrinc.com    

Broken Coast Ranks #1 at the Budtender’s Association Collectors Cup

TORONTO – September 29, 2022 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis and consumer packaged goods company, today announced that its heritage Canadian craft-cannabis brand, Broken Coast, has ranked number one for its Sunset Sherbet flower at the Collector's Cup b.lounge edition hosted by Budtenders Association and CannaReps.

With 75 full reviews, the ranking involved judgment of each cultivar’s physical appeal, aromatic profile, and blind taste tests. With the guidance of a certified cannabis sommelier and the CannaReps Cannabis Quality Grading Tool to input scores, Broken Coast came in at number one for the highest score in each category during each trial session.

Sunset Sherbet is one of the most popular cultivars ever grown by Broken Coast. Exhibiting dense indica flowers with deep purple and silver colouration, the large calyxes are covered so thickly in glandular trichomes they're almost white. With the most abundant terpenes being caryophyllene, linalool, and myrcene, Sunset Sherbet is a fruit-forward strain that evokes the taste and aromas of strawberries and guava.

"We are honored to receive top ranking from the Budtender’s Association, leaders in education and cannabis research in partnership with Canada’s Budtenders,” says Kyle Asselstine, Broken Coast Brand Manager.

Broken Coast’s craft cannabis flower, including Sunset Sherbet and Amnesia Haze, is available in select markets across Canada, including British Columbia, Ontario, and Alberta.

About Broken Coast  

Founded in 2013 in British Columbia, Canada, Broken Coast is a heritage cannabis brand widely recognized for setting the standard for craft cannabis in Canada. Leveraging proprietary growing practices perfected for each cultivar, Broken Coast delivers the ultimate true expression out of each cannabis plant.  With relentless dedication to craft growing, Broken Coast specializes in growing small-batch, single strain, hand-trimmed, and naturally slow-cured buds delivering the highest-grade cannabis to uphold the quality and reputation that BC bud has earned worldwide. 

For more information on where to find Broken Coast’s summer lineup, visit www.brokencoast.com and follow @brokencoast.ca on Instagram and @brokencoastltd on Twitter.  

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY and TSX: TLRY) is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people’s lives for the better – one person at a time – by inspiring and empowering the worldwide community to live their very best life by providing them with products that meet the needs of their mind, body, and soul and invoke a sense of wellbeing. Tilray’s mission is to be the trusted partner for its patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and alcoholic beverages.

For more information on Tilray, visit Tilray Brands, Inc. and follow @tilray on Instagram, Twitter, Facebook, and LinkedIn.

________

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections, or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses, or current expectations concerning, among other things, the Company’s ability to commercialize new and innovative products worldwide. Many factors could cause actual results, performance, or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events, or otherwise unless required by applicable securities laws.

Contacts:

Tilray Global:
Kaitlin Macapagal
news@tilray.com

Investors
Raphael Gross
203-682-8253
Raphael.Gross@icrinc.com

Tilray Launches Medical Cannabis Products in Malta

LEAMINGTON, ONTARIO – February 17, 2022 – Tilray Brands, Inc. ("Tilray" or the "Company") (Nasdaq: TLRY; TSX: TLRY), a leading global cannabis-lifestyle and consumer packaged goods company inspiring and empowering the worldwide community to live their very best life, today announced that its medical cannabis division, Tilray Medical, has completed its first sale of medical cannabis in Malta.  Tilray’s EU-GMP medical cannabis products are now available in pharmacies across Malta, providing patients with safe and reliable access to high-quality medical cannabis.

Denise Faltischek, Tilray’s Chief Strategy Officer and Head of International Business, said, “As demand for cannabis continues to grow across Europe, we’re incredibly proud to partner with established and reliable distribution partners to supply new markets with high-quality medical cannabis which patients can rely on.”

In Malta, patients may obtain prescriptions for medical cannabis and a medical cannabis card through family doctors.  Medical cannabis cards are issued by Malta’s Superintendent of Public Health.

Tilray has a pioneering track record as a company committed to making EU GMP-certified, pharmaceutical-grade medical cannabis products available to patients in need around the world and was the first to successfully export medical cannabis from North America and import medical cannabis products into the E.U. in 2016.

About Tilray Medical 

Tilray Medical is dedicated to transforming lives and fostering dignity for patients in need through safe and reliable access to a global portfolio of medical cannabis brands, including Tilray, Aphria, Broken Coast, and Symbios. Tilray grew from being one of the first companies to become an approved licensed producer of medical cannabis in Canada to building the first GMP-certified cannabis production facilities in Europe, first in Portugal and later in Germany. Today, Tilray Medical is one of the biggest suppliers of medical cannabis brands to patients, physicians, hospitals, pharmacies, researchers, and governments, in 20 countries and across five continents.

For more information on Tilray Medical, visit Tilray Medical Canada, Tilray Medical Australia, Tilray Medical Australia-New Zealand, Tilray Medical Europe

About Tilray Brands

Tilray Brands, Inc. (Nasdaq: TLRY; TSX: TLRY), is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is changing people's lives for the better – one person at a time.  Tilray Brands delivers on this mission by inspiring and empowering the worldwide community to live their very best life and providing access to products that meet the needs of their mind, body, and soul while invoking wellbeing. Patients and consumers trust Tilray Brands to deliver a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products. A pioneer in cannabis research, cultivation, and distribution, Tilray’s unprecedented production platform supports over 20 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

For more information on how we open a world of wellbeing, visit www.Tilray.com.

Forward-Looking Statements

Certain statements in this communication that are not historical facts constitute forward-looking information or forward-looking statements (together, “forward-looking statements”) under Canadian securities laws and within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, that are intended to be subject to the “safe harbor” created by those sections and other applicable laws. Forward-looking statements can be identified by words such as “forecast,” “future,” “should,” “could,” “enable,” “potential,” “contemplate,” “believe,” “anticipate,” “estimate,” “plan,” “expect,” “intend,” “may,” “project,” “will,” “would” and the negative of these terms or similar expressions, although not all forward-looking statements contain these identifying words. Certain material factors, estimates, goals, projections or assumptions were used in drawing the conclusions contained in the forward-looking statements throughout this communication. Forward-looking statements include statements regarding our intentions, beliefs, projections, outlook, analyses or current expectations concerning, among other things: expectations regarding the performance and scale of the Company, including Tilray Medical; and the Company’s ability to expand its offering to patients worldwide, including via Tilray Medical. Many factors could cause actual results, performance or achievement to be materially different from any forward-looking statements, and other risks and uncertainties not presently known to the Company or that the Company deems immaterial could also cause actual results or events to differ materially from those expressed in the forward-looking statements contained herein. For a more detailed discussion of these risks and other factors, see the most recently filed annual information form of Tilray and the Annual Report on Form 10-K (and other periodic reports filed with the SEC) of Tilray made with the SEC and available on EDGAR. The forward-looking statements included in this communication are made as of the date of this communication and the Company does not undertake any obligation to publicly update such forward-looking statements to reflect new information, subsequent events or otherwise unless required by applicable securities laws.

For further information:

Media, Tilray Global: news@tilray.com

Investors

Raphael Gross

203-682-8253

Raphael.Gross@icrinc.com